Terms of Service.

1. Eligibility and accounts

You must be at least 18 years old and the parent or legal guardian of any child you enroll. You are responsible for all activity under your account, including activity by a child you give access to. A child may use the Service only through a login you create and control, and only under your supervision.

You agree to provide accurate information and to keep your account credentials secure. We have the right, but not the obligation, to verify your age, identity, or relationship to a child, and we may rely on the information you give us. We may refuse, limit, suspend, or close any account at our discretion, with or without notice, including where we believe an account is being used by someone other than a parent or guardian.

2. The Service is new

Lemonade Stand is an early-stage service that is still being built and improved. Features, pages, limits, and the way things work may change, be added, or be removed at any time, with or without notice. Some features may be offered as previews, tests, or experiments and may not work as expected. We have the right, but not the obligation, to maintain, support, update, back up, or continue any part of the Service, and we do not promise that the Service, or any store, listing, or feature, will be available at any particular time or at all.

You understand that an early-stage service may have bugs, interruptions, and data loss, and you use it with that in mind. We encourage you to keep your own copies of anything important, such as product photos and descriptions.

3. The role of the parent as seller

When a store makes sales, the parent who controls the account is the seller and the merchant of record for those sales. The child operates the store under the parent’s supervision and responsibility, but the legal seller is the parent. As the seller, you are solely responsible for:

Lemonade Stand is not a seller, manufacturer, distributor, employer, agent, or partner of any store, and is not a party to any sale. We provide the software only.

4. Payments and platform fee

Payments are processed by Stripe through Stripe Connect. By selling through the Service, you agree to the applicable Stripe Connected Account Agreement and Stripe’s terms, and you authorize Stripe to handle charges, refunds, chargebacks, and payouts for your store. When you connect your account, you accept the Stripe Connected Account Agreement through Stripe’s own onboarding. Funds from sales settle to the seller through Stripe. We do not hold your funds, and we are not responsible for Stripe’s decisions, timing, holds, or fees.

We charge a platform fee of five percent (5%) of the sale price on completed transactions, collected as an application fee through Stripe. We may change the platform fee on a going-forward basis with notice.

If a sale is refunded, our platform fee is refunded in proportion to the amount refunded, so we do not keep a fee on money returned to a buyer. Payment processing fees charged by Stripe are separate from our platform fee and may not be recoverable on refunds.

Where a store also accepts payment outside the Service, for example cash at pickup, that arrangement is entirely between the seller and the buyer. We have the right, but not the obligation, to pause a store, a listing, or a transaction while we look into a dispute, a chargeback, suspected fraud, or a possible violation of these Terms.

5. Membership, free trial and cancellation

Running a store on the Service requires a paid family membership. A membership covers one parent account and up to 5 stores, one per child in your household. Two plans are offered: $5.99 a month, or $49.99 a year. Prices are in US dollars and exclude any taxes we are required to collect, which are added where they apply.

New families currently get the first 30 days free. You add a card when you create the account, which also serves as our verification that an adult is in charge. Nothing is charged during the free period. When it ends, your card is charged for the plan you chose, and the membership renews automatically at the end of each billing period at the then-current price until you cancel. We may change, shorten, or stop offering a free period for new sign-ups at any time; this does not affect a free period already underway.

You can cancel at any time from the Account page, which opens a secure billing portal run by Stripe. If you cancel during the free period, you are not charged. If you cancel later, no further charges are made and the membership stays active until the end of the period you already paid for. Except where the law requires otherwise, membership fees are not refundable, including for partial periods, unused time, or stores that were not used.

If a payment fails, we have the right, but not the obligation, to retry it, to pause or close the family’s stores, or to end the membership. When a membership ends for any reason, the family’s stores are taken off the public site. We have the right, but not the obligation, to keep them so that a new membership can bring them back; we may delete stores and their content after a membership has been inactive, as described in the data section below. You can also ask us to delete your account and its data entirely, as described in the Privacy Policy.

We may change membership prices and plans going forward. If we raise the price of your plan, we will tell you by email at least thirty (30) days before it takes effect, and you can cancel before then. Membership fees and the platform fee in Section 4 are the only amounts we charge; we never charge buyers a fee to shop.

6. Product approval and acceptable products

Stores may sell physical goods the child makes or has outgrown and digital goods the child creates, such as printable templates or e-books, subject to these Terms. A product listing is not visible to others until the parent approves it, and we have the right, but not the obligation, to review, approve, hold, or remove any listing before or after it goes live. Any review we do is at our discretion and does not transfer responsibility for the product to us. You may not list or sell products that:

Our review of a listing is a limited check for compliance with these Terms and our community standards. It is not a safety inspection, a quality test, or a guarantee of any kind. We do not test, certify, endorse, or warrant the safety, quality, or legality of any product, and reviewing or approving a listing does not make Lemonade Stand a seller, manufacturer, or distributor of the product or otherwise responsible for it. The seller is solely responsible for the safety, quality, accurate description, and legal compliance of everything they list and sell.

7. Intellectual property and content

You and your child keep ownership of the content you create, including store names, product descriptions, images, and digital goods you upload. By submitting content, you grant us a worldwide, royalty-free, non-exclusive license to host, store, copy, display, adapt for display, and distribute that content for the purpose of operating, promoting, and improving the Service. We may also feature products that are publicly listed in a store, including their photos, descriptions and prices, on our website, in emails, and on social media to show what kids are making. A feature shows the product only: we never include your child’s name, store name, face, or any other information that identifies them, and you can ask us to remove a feature at any time. You represent that the content and products you list do not infringe anyone else’s rights, that no content you upload shows a child’s face, and that you have the right to sell what you offer.

The Service itself, including our branding, software, design, lessons, games, and text, belongs to Lemonade Stand and may not be copied, scraped, or used without permission.

8. Your feedback to us

If you send us feedback, comments, or suggestions about the Service, you grant us the right to use them to improve the Service, without any obligation to you. This applies only to feedback about the Service itself. It does not affect your ownership of your store, your product listings, or anything you or your child creates, which remain yours as described in the intellectual property section above.

9. Children, privacy and supervision

Our handling of children’s information is governed by our Privacy Policy, which forms part of these Terms. By enrolling a child, you confirm you have read the Privacy Policy and that you provide verifiable parental consent through the process described there.

You agree to supervise your child’s use of the Service. The parent login, the child login, the approval steps, and the other safety features we provide are tools to help you do that; they are not a substitute for your supervision. We have the right, but not the obligation, to monitor activity on the Service, and we are not responsible for what your child does with a device or an account you have given them. Lemonade Stand is not a school, a camp, a childcare provider, or a licensed educational institution.

10. Educational content is general information

Lessons, games, tips, emails, and any guidance about pricing, saving, selling, or money are general educational information for families. They are not financial, tax, legal, or professional advice, and they are not tailored to your situation. Results from running a store vary and we do not promise any sales, earnings, savings, or learning outcome.

11. Buyers

Purchases are made from individual stores operated by sellers, not from Lemonade Stand. By making a purchase through the Service, a buyer agrees to these Terms. The seller, not Lemonade Stand, is responsible for the product, for fulfillment, and for any return, refund, cancellation, or dispute. If you have a problem with an order, contact the seller through the Service. We have the right, but not the obligation, to help resolve a problem between a buyer and a seller, and we do not guarantee that any order will be fulfilled, refunded, or delivered on time.

12. Messages between parents

The Service lets the parent who runs a store and the parent or adult who placed an order send each other messages about that order. Children do not send or receive messages. You agree to keep messages lawful, courteous, and about the order. We have the right, but not the obligation, to read, store, moderate, block, or delete messages, and to end messaging for anyone. We are not responsible for the content of messages or for anything that happens as a result of them, including meetings for pickup or delivery, which you arrange at your own discretion and risk.

13. Acceptable use

You agree not to misuse the Service, including by attempting to access another household’s data, interfering with the Service, uploading harmful code, scraping or copying the Service, creating accounts for anyone other than your own household, contacting or attempting to identify a child, or using the Service for any unlawful purpose.

14. Community standards and content moderation

We may publish community standards that describe the content and conduct allowed on the Service. We have the right, but not the obligation, to monitor, review, moderate, flag, refuse, or remove any content, store, listing, message, or account that we determine, in our sole discretion, violates these Terms or our community standards, or that we otherwise find objectionable. We may do this at any time and without prior notice. Our choice not to act on particular content does not waive our right to act on that content or other content later, and we are not responsible for content created by users.

15. Third-party services

The Service relies on third parties, including Stripe for payments, and providers for hosting, databases, email delivery, and analytics. Their terms and privacy practices apply to their services. We are not responsible for the availability, acts, or omissions of any third party, and an outage or change at a third party may affect the Service.

16. Data, backups and inactive accounts

We have the right, but not the obligation, to keep backups or to retain your content after an account closes, a membership ends, or content is removed. You are responsible for keeping your own copies of anything you want to keep. We may delete or archive stores, content, and accounts that have had no active membership for twelve (12) months, and we will try to send a notice to the email on file before we do, where it is practical to do so.

17. Copyright infringement notices

We respect intellectual property rights and respond to clear notices of claimed copyright infringement. If you believe content on the Service infringes your copyright, send a notice to hello@getlemonadestand.com that includes: a description of the work you claim is infringed; a description of the material you claim is infringing and where it is located on the Service; your contact information; a statement that you have a good faith belief the use is not authorized by the copyright owner, its agent, or the law; and a statement, made under penalty of perjury, that the information in your notice is accurate and that you are the copyright owner or authorized to act on the owner’s behalf. We may remove material that is the subject of a valid notice, and we may disable a store or login that repeatedly infringes.

18. Disputes between users

If you have a dispute with another user of the Service, including a buyer, a seller, or another family, you release Lemonade Stand and its officers, directors, employees, and agents from any claims, demands, and damages of every kind, known or unknown, arising out of or connected with that dispute. If you live in a state with a law that limits a general release, such as California Civil Code Section 1542, you waive that law to the extent permitted.

19. Disclaimers

The Service is provided on an “as is” and “as available” basis, without warranties of any kind to the fullest extent permitted by law. We disclaim all implied warranties, including merchantability, fitness for a particular purpose, title, and non-infringement, and any warranty arising from course of dealing or usage of trade. We do not warrant that the Service will be uninterrupted, secure, accurate, complete, or error free, that defects will be corrected, or that the Service is free of harmful components. We are not a party to transactions between sellers and buyers, we do not guarantee any sales, products, or outcomes, and we make no warranty about the products listed or sold by sellers or about the conduct of any user.

20. Limitation of liability

To the fullest extent permitted by law, Lemonade Stand and its officers, directors, employees, and agents will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, lost revenue, lost data, lost goodwill, or the cost of substitute services, arising from or relating to the Service or these Terms, however caused and under any theory of liability, even if we were advised of the possibility of such damages.

To the fullest extent permitted by law, the total liability of Lemonade Stand for all claims arising out of or relating to the Service or these Terms will not exceed the greater of the total membership fees and platform fees you paid to us in the twelve (12) months before the event giving rise to the claim, or one hundred dollars (US$100). The limits in this section apply together and are a fundamental part of the bargain between you and us. Some states do not allow some of these limits; in that case they apply to the greatest extent the law allows.

21. Indemnification

You agree to indemnify, defend, and hold harmless Lemonade Stand and its officers, directors, employees, and agents from and against any and all claims, demands, disputes, damages, losses, liabilities, costs, and expenses, including reasonable attorneys’ fees, arising out of or in any way related to: your store; the products you list, sell, or deliver, including their safety, quality, description, and compliance with law; your content; any taxes on your sales; your interactions or transactions with buyers or other users; anything your child does on or through the Service; your breach of these Terms or of any representation or warranty you make; or your violation of any law or of the rights of any third party. This obligation is intended to be as broad as the law allows. We may take over the defense of any matter subject to indemnification, and you agree to cooperate with us.

22. Suspension and termination

You may close your account at any time. We may suspend, limit, or terminate access to all or part of the Service, remove a store or listing, or close an account at any time, with or without notice and with or without cause, including to protect the Service, our users, or ourselves, or where we believe these Terms have been violated. We have the right, but not the obligation, to give notice or an explanation. On termination, your right to use the Service ends; pending sales remain the seller’s responsibility; and provisions that by their nature should survive, including the sections on the seller’s role, content, disclaimers, limitation of liability, indemnification, releases, and dispute resolution, will survive.

23. Communications from us

By creating an account you agree to receive emails about your account, your stores, orders, approvals, security, and changes to the Service or these Terms. These are part of the Service and continue while you have an account. You can opt out of check-in and marketing emails using the link in any such email. We have the right, but not the obligation, to send any particular notice by email, and a notice posted on the Service or sent to the email on file is effective when posted or sent.

If you install our mobile app and allow notifications, we may also send short push notifications about orders, messages, and items waiting for your approval. Push notifications are a convenience, not a guarantee of delivery; the email on file remains the notice of record. You can turn them off at any time from your account page or your device settings.

24. Dispute resolution

If a dispute arises between you and Lemonade Stand, the party raising it will first send a written notice describing the dispute and the relief requested to hello@getlemonadestand.com. Both parties will try in good faith to resolve the dispute informally within ninety (90) days. If the dispute is not resolved in that time, it will be settled by binding arbitration administered by the American Arbitration Association under its Consumer Arbitration Rules, except that either party may bring an individual claim in small claims court. Each party is responsible for its own costs except as the applicable rules provide. Disputes will be resolved only on an individual basis. To the fullest extent permitted by law, you and Lemonade Stand each waive any right to bring or participate in a class, collective, consolidated, or representative action, and any right to a jury trial.

Mass or batch arbitration. If twenty-five (25) or more similar arbitration demands are filed against Lemonade Stand by or with the coordination of the same or common counsel within a ninety (90) day period, those demands will be administered together as a mass arbitration under the American Arbitration Association’s Mass Arbitration Supplementary Rules and the associated fee schedule. The demands will be organized into batches and resolved in stages: a limited number of representative cases will be arbitrated first, and the parties will then participate in a global mediation that uses the results of those cases to try to resolve the remaining demands. While a demand waits in a batch for its turn, any applicable time limit on that claim is paused. This process is meant to keep arbitration workable and fair for both sides and to prevent large numbers of simultaneous filings from being used to impose disproportionate costs on either party.

25. Governing law and venue

These Terms are governed by the laws of the State of Delaware, without regard to conflict of law rules. For any dispute that proceeds in court rather than arbitration, the state and federal courts located in Delaware or in New York, New York will have jurisdiction, on a non-exclusive basis. Nothing in these Terms removes any right you have under the consumer-protection laws of the state where you live, which apply regardless of this choice of law. The Service is offered from the United States and is intended for families in the United States; if you use it from elsewhere, you do so on your own initiative and are responsible for local laws.

26. Time limit on claims

To the extent permitted by law, any claim arising out of or relating to the Service must be brought within one (1) year after the claim arises, or it is permanently barred.

27. Changes to these Terms

We may update these Terms from time to time, including as the Service, the law, and our understanding of what families need change. If a change is material, we will provide notice, for example by email or by a notice on the Service, before it takes effect. The updated Terms are effective on the date shown at the top of this page, and continued use of the Service after that date means you accept them. If you do not agree to a change, stop using the Service and cancel your membership before the change takes effect.

28. Miscellaneous

Severability. If any provision of these Terms is held unenforceable, that provision will be limited or removed to the minimum extent necessary, and the rest will remain in effect.

Waiver. If we do not enforce a provision, that is not a waiver of our right to enforce it later. Any waiver must be in writing.

Entire agreement. These Terms, the Privacy Policy, and any community standards we publish are the entire agreement between you and Lemonade Stand about the Service, and they replace any earlier agreements, statements, or marketing on that subject.

Assignment. You may not assign these Terms without our consent. We may assign them in connection with a merger, acquisition, reorganization, or sale of assets, or to an affiliate.

No third-party beneficiaries. These Terms are for the benefit of you and Lemonade Stand only. Nobody else may enforce them.

Force majeure. We are not responsible for delays or failures caused by events beyond our reasonable control, including outages at third-party providers, internet failures, labor disputes, government action, weather, or epidemics.

Headings and interpretation. Section headings are for convenience only and do not affect interpretation. “Including” means “including without limitation.”

29. Contact us

Get Lemonade Stand, Inc.

55 Liberty Street, Apt 22A, New York, NY 10005

hello@getlemonadestand.com